Our Services.
We help retailers grow smarter, faster and more profitably.
We also have some fun along the way…
Do You Want Your Brand To Have Greater Reach?
Customer Data Platform
Customer data is your company’s most valuable asset. Our aim is to give you a clear ‘single view’ of your customer’s interactions across all channels to make sure that your marketing strategy is informed by reliable and trustworthy data insight. The Tapestry Customer Data Platform pulls together your customer’s shopping and engagement activity across all your brand’s touchpoints and we shape your data into a form that works for you, not for us or any other businesses.
Models and Segments
Turning insight into action is the key to profitable marketing. Once we understand your customers, Tapestry uses this knowledge to model, score and segment them in a personalized and iterative way to predict how they are likely to behave in the future. We respond to changes and follow the customers as they move in and out of channels.
Working with you
We hold your hand every step of the way, meeting you face to face every month to summarise opportunities identified by your bespoke reports, to recommend changes to strategy and to suggest new things to try based on evidence in the data. Weset you challenges and help you deliver campaigns that engage the customer and grow your business.
Customer Reports and Online Dashboard
You know that not all customers are the same. But what are the differences that really matter when it comes to engaging your customers and making your marketing campaigns more effective? We use our expertise to sift through your customer data to understand who your customers are, how they engage with your brand and how valuable they are. We simplify this insight for you through a suite of easy to read bespoke and regular reports along with an online dashboard of sales key performance indicators (KPIs), that are aligned with your goals. Several reports are unique to Tapestry, tailored specifically to measure your business the way you want to measure it.
Strategy and Campaigns
Intelligent use of data insight puts your customer at the heart of your marketing strategy. Analysis, reporting, modelling and segmenting data gives the insight but it’s the “been there and done it” experience and instinct to interpret the insight that enables Tapestry to recommend the best marketing strategies that recruit and retain customers for business growth in line with your goals. We work with you to turn strategy into actionable campaigns and can even do some of the leg work to make the campaigns happen.
Data Protection
Customers are more aware of how their data is used and the marketing landscape is more regulated so data protection should be an integral part of marketing strategy. Tapestry can help you strike the right balance between customer engagement and data compliance, making sure that you meet the new higher standards of the General Data Protection Regulation (GDPR) and the upcoming changes to The Privacy & Electronic Communications Regulation (PECR), while still creating strong customer connections.
Start a Conversation with us now…
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam.
We’re keeping good company
with clients we cherish
